CertNexus Making ChatGPT and Generative AI Work for You (GenAIBIZ)
Generative AI has arrived in the workplace – reshaping how teams communicate, create content, and make decisions. In this training, you’ll discover what ChatGPT and similar models can do for your professional life and how to use them safely and responsibly.
Key topics
- How modern generative models are structured and why they work the way they do.
- ChatGPT in action: running analyses, writing content, automating support.
- Structuring prompts and improving results systematically.
- Embedding generative AI into existing workflows and enterprise tools.
- Responsible use: data protection, security, and ethical principles.
Prerequisite
You bring an interest in AI applications and already work digitally – no prior technical knowledge required.
Target group
Professionals from administration, project management, communications, or customer service who want to apply generative AI effectively in a business context.
A compact format with immediately applicable knowledge – for everyone ready to use generative AI productively.
- Architecture and functionality of generative models
- Core principles of machine learning and neural networks
- Understanding the mechanics of text generation
- Using ChatGPT for professional writing tasks
- Core concepts of AI-assisted code creation
- Practical use cases for non-developers
- Possibilities of AI-based image and video generation
- Application potential in a business context
- Use cases for AI-generated audio content
- Practical applications in everyday professional life
- Recognizing weaknesses and error sources in generative models
- Assessing and avoiding ethical risks
- Accounting for business concerns in AI deployment
- Applying best practices for productive AI use in the workplace
- Evaluating AI projects and measuring outcomes
Up to 100% funding for your continuing education
Attractive funding opportunities are available for numerous continuing education programs – depending on the funding program, up to 100% funding is possible.
The requirement is that you live or work in Germany. Our funding opportunities are not available outside of Germany.
Funding opportunities are available for career starters, job seekers, career changers, startups, experienced professionals, those seeking career advancement, and specialists.
- You’ll learn to use generative AI such as ChatGPT meaningfully in your professional life – hands-on and without prior technical knowledge.
- The course is aimed at professionals in business, marketing, HR, management, or education – anyone who wants to use AI strategically and productively.
- No programming or AI background required. A basic understanding of digital processes is all you need.
- The program focuses on the fundamentals of generative AI, potential applications, opportunities and risks, and the legal framework. It also covers the practical use of chatbots such as ChatGPT in everyday work.
- The training program demonstrates how generative AI can help streamline workflows, support creative processes, and create new opportunities for more efficient work.
- Yes. Executives gain a practical overview of the potential and limitations of generative AI, thereby establishing a stronger foundation for strategic decision-making.
- Upon successful completion, you’ll receive the recognized CertNexus GenAIBIZ certificate – as proof of your practical skills in working with generative AI.